An interesting Reuters article yesterday about an author, Yves Smith, who wrote a non-fiction book that was published by an imprint of Macmillan. Since his book price has been increased he has been getting more one star reviews on the basis of pricing alone. He says:
You know my base skews heavily toward the type that buys on Amazon, and to top that off, as you would imagine, my book promotion is going to be more than usually web oriented, so that will maintain that skew.
I don’t know about you, but the vast majority of the time, if I see a book with an Amazon rating of fewer than four stars, I won’t buy it. And it does not take many one stars to drag an average down.
Felix Salmon, author of the article, sympathizes with the author and Amazon here, but doesn’t think that the reviews matter a great deal. Read here for more.
Thanks to Aaron Pressman for the heads up.