CNet reports that the Borders iOS app has removed its e-bookstore browsing feature, in line with the dictates of Apple’s new policy on in-app purchases. However, unlike some of the apps I mentioned in my last post on this issue, Borders doesn’t tell people to go to to buy e-books—it tells them to start using the Kobo app instead. The Kobo app still features an e-bookstore link a built-in e-bookstore, though undoubtedly its days are numbered given Apple’s moves to bring all content-based apps into compliance with its guidelines.

Last month, we reported that Borders was shifting all of its e-bookstore operations (and accounts) over to Kobo; this change is at once a continuation of that move, and a way to bring the Borders reader into compliance with Apple’s requirements. It’s interesting to ponder what this change means. Is Borders getting out of the e-book business?

Chris Walters’s experience with a Borders employee who won’t buy an e-reader as a matter of principle seems to suggest that at least some people there now see e-books as undesirable competition. (Though, granted, a store employee is about as far from the hallowed halls where that kind of decision is made as you can get and stay in the same corporation.)


The TeleRead community values your civil and thoughtful comments. We use a cache, so expect a delay. Problems? E-mail