images.jpgPublishers Weekly is reporting on a Bowker PubTrak Consumer analysis of second quarter market trends. Here are a few highlights. Go here for all the details.

Digital sales accounted or 3.2% of unit purchases in the second quarter, up from 2.5% in the first quarter and from 1.9% in the 2009 second period. Books per buyer dipped from 2.7 in last year’s second quarter to 2.4 in this year’s second quarter. This figure includes ebooks. Ebook sales represented 5% of unit fiction sales, up from 3.5% in the first quarter. Ebooks have had less of an impact on non-fiction and juvenile sales.


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