Bloomberg has a report from anonymous sources close to Amazon who are shedding some light on how well the Kindle devices have been selling. If the figures can be trusted, Amazon sold 2.4 million Kindles in 2009, and expects to have sold more than 8 million in 2010. That’s 3 million units or 60% higher than the 5 million sales analysts estimated.
Of course, as the article points out, the millions of devices Amazon is selling are only part of the story. Amazon has also been coming out with software for just about every other hand-held device operating system in use today, including an upcoming version for Microsoft’s Windows Phone 7 operating system.
It’s a pity that the only way to get sales figures for Amazon is for an insider to leak them. Still, it’s interesting to learn how well Amazon’s devices have (supposedly) been selling. Just imagine how many they’ll move next year.