Here’s part of an article by Chris Walters from his BookSprung blog:
Kobo’s new web app, released earlier this week, is a great first move at breaking free from Apple’s App Store extortion. Good for Kobo, I say. Unfortunately, it keeps the same design and user experience as the official Kobo app, which means it’s designed to be a storefront first, and a reading app second. Unless you’re stuck with Kobo, there are better options out there.
Like Amazon’s Kindle web app from last August, the Kobo web app is really a website that can store data on your device even when you’re offline. This means you can download and read ebooks without a live connection. It also means Kobo can offer it to (for example) iPad and iPhone users directly, instead of having to request Apple’s permission first.
But unlike Amazon’s Kindle web app, the interface is designed to benefit Kobo more than its customers, by reserving about two thirds of the screen for Kobo’s own use. The difference is striking when you look at the two web apps side by side, so let’s do just that: