This looks like an interesting take on an enhanced ebook. They tell me that it’s not available in the US due to rights issues. From the press release:

Profile Books and award winning start-up Cognician team up to produce an interactive way of making decisions.

Based on the international bestseller THE DECISION BOOK this is the first book adaptation for the new “iTunes for ideas”, Cognician.

Imagine being able to sit down with the authors of a book and have them talk you through it. A tool that helps you make better decisions, whatever they are. THE DECISION BOOK is an interactive program that feels like it uses artificial intelligence, but actually just channels user thinking – this is artful intelligence, not artificial intelligence. Mikael Krogerus and Roman Tschäppeler’s bestseller – which distills the 50 best decision-making models used on MBA courses and elsewhere – is taken to new heights by allowing users to input their own problems and watch as the options are resolved to smart choices.
See videos at HYPERLINK “http://bit.ly/fRyfgY”http://bit.ly/fRyfgY for an introduction to the Seedcamp selected Cognician platform and HYPERLINK “http://www.cognician.com/cog-store/cog/the-decision-book” http://www.cognician.com/cog-store/cog/the-decision-book for a walk through of how THE DECISION BOOK works.

“This is a world first for the publishing industry”, says Cognician co-founder Patrick Kayton. “Reading a book or ebook is a passive experience like listening to a lecture. This is like having a conversation with the author as they guide you through how to apply their ideas.”

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