From the press release:
Books-A-Million, Inc. (Nasdaq/NM: BAMM) today announced that the new NOOKcolor is available to pre-order for $249 online at www.booksamillion.com/nook and is expected to begin shipping November 19, making it the perfect holiday gift for people who love to read everything. …
The newly announced NOOKcolor and award-winning NOOK 3G and Wi-Fi devices, the most full-featured E Ink® dedicated reading devices, will be available at all Books-A-Million stores November 19. In Books-A-Million stores, NOOK products will be featured at special in-store displays that include demonstration units for customers to see, hold and try.
Thanks for the tip- That’s an earlier ship date than on Barnes and Nobles web site. They’re now shipping on November 26.