TeleRead Links: Article length, mobile editors, bookstore returns, and more

By Chris Meadows
July 16, 2015 // 0 Comments

TLDR: so just how short should your online article be? (The Guardian) It’s why the inverted pyramid remains a useful model on which to craft story telling. Created for print to allow subeditors to cut copy from the bottom of an article with impunity, the inverted pyramid imposes a discipline on [...]

Publishing should create ‘new ecosystem’—but can it?

By Chris Meadows
January 22, 2014 // 2 Comments

What is the answer to allow publishers to compete in the new world of the Internet on their own terms? On Futurebook, author Jeff Norton proposes that the publishing industry should do what the airline industry did in creating Orbitz, or the broadcast TV industry did in creating Hulu: create their [...]

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