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As part of this gig I read a lot of stuff about ebooks, ereaders, elibraries, etc. I’ve come to the conclusion that many of the articles I read are just put there to generate traffic, not to make a point out or say anything really useful.  Unfortunately, if you are a newbie to the area you might not realize this and take them seriously – or you might be like me and have to plough through them just to get to the useful stuff.

Here are a few examples that come to mind:

Kindle Fire/iPad comparisons:  come on – comparing a low end $200 device to one that costs 3 to 4 times more.  Who will kill whom?  Give me a break.  No reason to do this other than to get traffic.  Would you even consider reading an article with the title Is the new Timex a Rolex killer?

iPad/iPhone rumors:  they always turn out to be wrong and there is never any data to support them.  So why publish them?  Get traffic.  I would love to increase TeleRead’s traffic, but I’m not going to do it by publishing unsubastantiated rumors. Maybe I’ll publish this one later in the week: Analyst says that new iPhone will not be an iPhone!

iPad is distracting/e-ink readers are not:  how dumb is this!  Just another traffic getter.  Think about this for a minute. Let’s leave the iPad aside for a minute and just look at e-ink readers. Here you are reading on your e-ink reader and the phone rings.  Headline:  E-ink readers bad because they allow phones to ring! Or you are reading on your e-ink reader you want to know what time it is.  Headline: E-ink readers distracting because allow you to look at your watch.  Or, finally, you are reading on your e-ink reader and stop to listen to the wonderful birdsongs outside in the spring.  Headline: E-ink can’t compete with birdsongs.  Now think about how great paper books are –  when you read a paper book you don’t hear the phone ring, don’t look at your watch and you certainly don’t hear birds singing. Give me a break!

A lot of the stuff out there today is just published for traffic generation, not because it makes any sense.  If you are new to ebooks/ereaders please just use your common sense and don’t pay any attention to all the silly articles out there.

5 COMMENTS

  1. Paul, you had me agreeing until the last point. I agree that the telephone is distracting if it rings while I am reading. But today, how many telephone calls do you get in comparison to e-mails and Twits. And if your telephone is a cellphone, you can turn it off.

    I’m of the camp, as I’m sure you have guessed, that does think that devices like the iPad are a distraction to a reader. There are too many other things that are available on such devices that are calling for attention. It is too easy to say that a passage in a book is too difficult and decide to take a break and watch a video, answer e-mail, surf the Internet, etc., things that cannot be done (or done easily) on the off-the-shelf dedicated ebook device.

    I think that the debate over whether to buy a tablet that can do many things or a dedicated reader is a legitimate debate.

    It seems to me that if you do not think it is a legitimate debate, you would also have to conclude that the DRM debate is illegitimate. After all, for most ebookers DRM is a nonexistent issue — they buy their ebooks at the store that sold them their reading device or use a PC application. It is only a (relatively speaking) handful of people who really care about DRM vs. no DRM.

  2. Excellent article Paul. Unfortunately this traffic generating garbage makes up quite a lot of online blogging of one soft or another these days. The iPad distracting one must be the most inane and dumb faux controversy of them all.

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