At the keynote address of the Macworld Expo, Apple announced that iTunes will go DRM-free on 8 million iTunes songs as of today. By the end of the quarter the remaining 2 million songs will be DRM-free, making the entire catalog available without DRM. You can read Macworld’s coverage of the keynote here.
Well, if Apple can do it with the music industry, how long will it take publishers to wake up and notice that the playing field has changed? if past history is any example, too long, I’m afraid.
I have never purchased anything from iTunes because of the DRM, preferring to get DRM-free downloads from Amazon instead. Now Apple will be added to my source of music, showing that a lack of DRM is just a good business practice.