ad-blocking

Are smartphone makers going to start serving ads?

By Chris Meadows
August 22, 2015 // 2 Comments

Is the next mobile advertising frontier pop-up notifications? Earlier this month, Slashgear reported that HTC served its users an ad for the (abysmal) Fantastic Four movie as an ostensible phone theme advertisement. Now Android Police reports that Samsung has served an ad for the Galaxy S6 Edge+ [...]

Amid proliferating ad-blocking, concerns of free content vanishing

By Chris Meadows
August 12, 2015 // 6 Comments

Is web content about to experience an “adblockolypse” now? Those are the concerns expressed in this piece on the Columbia Journalism Review, which offers an overview of the phenomenon and some fairly alarming estimates regarding the number of people who are doing it. (One source suggests that [...]

The anti-ad-blocker arms race

By Chris Meadows
July 20, 2015 // 0 Comments

Web ads are an evil, but to some extent one that publishers consider necessary. Stratechery has an interesting post on the rise of programmatic ad networks—networks that track viewers across multiple web sites to build an interest profile, so that they can then serve ads targeted toward that [...]

Article reformatters and ad-blockers present ‘DVR problem’ for online content

By libertyc
December 4, 2013 // 2 Comments

On Digiday, John McDermott calls attention to the impending “DVR problem” online content faces, in light of all the content-reformatting apps such as Readability that can automatically save web articles and cull advertising before consumers even have a chance to see it—just like DVRs allow [...]

Might a $150 ad-blocking proxy endanger web publishing?

By libertyc
November 12, 2012 // 8 Comments

The Internet has a love-hate relationship with advertising. Many users of the web consider web ads obnoxious. Many publishers of content on the web consider them vital. And as a result, there’s been an arms race between ad purveyors and ad blockers for as long as ads have been around, despite [...]

Penny Arcade webcomic runs Kickstarter to remove advertising

By libertyc
July 19, 2012 // 1 Comment

GalleyCat has a piece about a Kickstarter campaign that originally came to my attention a week ago from my friend Eric A. Burns’s blog Websnark. This campaign, founded by Gabe and Tycho, the artists behind popular gaming culture comic strip Penny Arcade, aims to raise as much money as it can in [...]

Readability ends publisher payment subscription plan

By libertyc
June 13, 2012 // 0 Comments

The experiment is over. On article-reformatting utility Readability’s blog, CEO Rich Zlade announced that Readability is ending its 15-month-old reader fees for publisher payment program, in which it collected donations from subscribers to pay out to publishers of sites that Readability users [...]

Why do news sites depend on annoying customers for money?

By libertyc
May 14, 2012 // 9 Comments

Why is it that so many methods of driving traffic and, hence, ad views to news web sites have the side effect of annoying readers? On SF Weekly, Dan Mitchell talks about a recent statement by the president of the Washington Post that awards don’t matter, and he wants more slide shows. Slide shows [...]

Readability implements subscription fee, pledges to pay content publishers

By libertyc
February 1, 2011 // 3 Comments

Arc90 is implementing a major change in its article de-cluttering service Readability: it is going to an at-least-$5 per month subscription model for continued use of the service. Of this $5 (or however much readers wish to kick in), 70% will be set aside to pay the content providers whose [...]

Safari Reader part of Apple plan to move web content to apps?

By libertyc
June 10, 2010 // 1 Comment

I’ve been trying out Safari 5, most notably the Safari Reader feature. At this point I doubt I will be switching away from my preferred browser, Chrome, but Safari Reader does make it more than a bit tempting. I find that Safari Reader works remarkably well for article reading, especially on [...]

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