author promotion

Stacey Dash and the incredible non-existent publishing scandal

By Paul St John Mackintosh
March 2, 2015 // 1 Comment

Stacey who? Sorry, maybe this is my Brit-ness coming out. But, who? I mean, funky-sounding monicker that could have been built for headlines, but all the same … who? Well, maybe that’s part of the problem. Adweek, and after them, Publishing Talk Daily, apparently thought there was [...]

I am so embargoed! And Berry underimpressed

By Paul St John Mackintosh
February 26, 2015 // 1 Comment

Far being it from me, as a journalistic semi-professional, to violate the convention on embargoes, whereby critical breaking news is embargoed until a certain time or date to give journos a chance to prepare their story. So when a press release “Under Embargo Until 00.01, 25.02.15,” [...]

Will new Facebook user news feed policies restrict authors?

By Paul St John Mackintosh
December 3, 2014 // 0 Comments

A Wall Street Journal article entitled “New Facebook Rules Will Sting Entrepreneurs” on new Facebook restrictions on user news feeds apparently due to come into force in January has already caused a stir in some self-publishing and independent publishing circles, including The Passive [...]

Laura Fredericks on the future of publishing

By Paul St John Mackintosh
October 12, 2014 // 1 Comment

Laura Fredericks, founder and CEO of the writing community Describli, has put up a very interesting guest post on the future of publishing at the Independent Publishing Magazine – the same platform that had the good taste to commend me and Chris Meadows as shakers in the evolution of the [...]

Social media self-promotion for writers Lesson One: Do not beat up on your readers

By Paul St John Mackintosh
September 8, 2014 // 6 Comments

Best-selling crime author Chelsea Cain appears to have gone into social media meltdown in a really bad case of Author Meets Facebook. In a series of posts, she managed to diss on her readers for their asinine behavior and intrusive questions. She then managed to compound the damage. Her initial [...]

AuthorOffer.com: Another scam on indie authors?

By Paul St John Mackintosh
April 9, 2014 // 2 Comments

Another scam targeting self-publishing and has apparently surfaced alongside the Penguin Random House-backed Author Solutions crowd: AuthorOffer.com, which apparently is soliciting payments from authors to “offer your Kindle Books to our 635,148 hungry readers , and get up to 24,350+ free [...]

Anti-lessons in promotion for writers, the Colin Wilson way

By libertyc
December 12, 2013 // 3 Comments

In the aftermath of the death of noted English writer, mystic, and eternal outsider Colin Wilson, when, as Nick Mamatas remarked, the dearth of good death notices showed that the newspapers didn’t have canned obits ready to go for the inevitable day, The Independent has run a handy guide on [...]

Livrada Now Offering E-Book Cards for Authors

By libertyc
February 11, 2013 // 2 Comments

After closing a $1 million seed funding round led by ICG Ventures, Livrada just went live with e-book cards authors can sell at events, such as conferences, trade shows, books signings and the like. E-book-only authors (like myself) run into problems trying to sell their books at events. What do [...]

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