Amazon’s experiment with lightly subsidizing the cost of its ereader seems to be yielding good results. From VentureBeat:

The digerati pooh-poohed it, but Amazon.com’s advertising-supported Kindle 3G with Special Offers is now the company’s top-selling e-book device.

“Since AT&T agreed to sponsor screensavers, Kindle 3G with Special Offers is now our bestselling Kindle device,” Amazon’s press release said.

The ad-supported Kindle 3G model was announced only two weeks ago, with AT&T named as the official sponsor.

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1 COMMENT

  1. The Kindle 3G is an excellent deal. If I were buying now, I’d get one. Let’s hope Amazon gets their tablet right the first time. There’s enough competition this time, they can’t learn on two models to get the third right.

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