cool_er_D_20090901235724.jpgThat’s what the Wall Street Journal is reporting in an interview with Cool-er’s CEO, Neil Jones, who will introduce the unit at CES in January. Jones also said that Cool-er will introduce a wireless reader as well. In addition the ereader will be offered by home-shopping network QVC in early December. This makes a lot of sense because the infomertial-type sales pitches on stations such as this are much more consumer friendly than just a display in a store.

Jones also said that they are on track to sell between 160 and 200K units by year end.

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